Gift cards

Pave fully supports Shopify’s gift card feature: a dedicated gift card landing page, recipient personalization, QR code redemption, and Apple Wallet pass support on iOS.

Selling gift cards

  1. In your Shopify admin, go to Products > Add product, then choose Gift card as the product type (or use the gift card-specific flow under Products > Gift cards).
  2. Set up denominations: $25, $50, $100, etc.
  3. Save.

The gift card now appears on your storefront as a regular product. The customer adds a denomination to cart and checks out.

Recipient personalization

Pave’s product page supports the gift card recipient form. When the customer is buying a gift card product, they can enter:

  • The recipient’s name
  • The recipient’s email
  • A personal message

To enable this on the product page, in the Buy buttons block, enable Show recipient information form for gift card products. See Product page.

When configured, the recipient receives the gift card by email at the time chosen by the buyer.

Gift card landing page

When the recipient receives the gift card, they land on a dedicated gift card page (uses the gift_card.liquid template). The page shows:

  • Your shop name and the gift card image.
  • The buyer’s recipient name and message (if provided).
  • The current balance and original value.
  • A copy-to-clipboard ready code.
  • A QR code that scans to the same URL.
  • An “Add to Apple Wallet” button on iOS, when Shopify provides a pass URL.
  • The expiry date or “no expiry”.
  • A print button for physical printout.

See the Gift card page reference for full detail.

Redeeming a gift card

The recipient redeems the card at checkout:

  1. They visit your storefront, add products to cart, proceed to checkout.
  2. At checkout, they enter the gift card code in the Gift card or discount code field.
  3. The balance is applied to the order.

If the order total exceeds the gift card balance, the customer pays the remainder with another payment method.

Tips

  • Test gift cards with a real card issued to your own email. Walk through purchase, redemption, and balance tracking.
  • Set a realistic gift card image — uploading a branded gift card image (one image per denomination if you wish) makes the recipient page feel premium.
  • Configure the gift card email in Shopify admin > Settings > Notifications > Customer notifications > Gift card created. The default Shopify template is functional but bland; brand it.
  • Disable expiry unless you have a specific reason to expire cards. Many jurisdictions regulate gift card expiry; check with your jurisdiction’s rules.

Troubleshooting

  • The recipient form doesn’t appear — Confirm Show recipient information form for gift card products is enabled in the Buy buttons block, and that the product type is Gift card.
  • Apple Wallet button doesn’t appear — Apple Wallet passes are issued by Shopify; on iOS Safari, the button should appear automatically. On other browsers, the button is not interactive in the same way.
  • The QR code doesn’t render — The QR code uses the qrcode.js library shipped with the theme. If you’ve heavily customized the gift card template, ensure the script tag is intact.

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