Brand message

Brand message pairs a block of copy with a single image, side by side. It is the section for saying something in sentences, about what you make and how or why, rather than showing a product.

It can’t be placed in the header or footer groups.

Settings

Text

• Subheading. Small text above the heading. Empty by default.
• Heading. Default: Crafted with intention.
• Text. Rich text. Ships with sample copy; replace it before you go live.
• Button label. Default: Shop now.
• Button link. Default: /collections/all.

Image

• Image. The image beside the text.
• Image position. Text first (default) or Image first.

Colors

• Color scheme. Default: scheme-1.

Spacing

• Top padding / Bottom padding. Range: 0 to 300 px in 5 px steps. Default: 80 px each.

Tips

• Replace the default copy. The sample text ships with the theme and looks like it. Anything published with it still in place looks unfinished.
• Keep the subheading to two or three words. It is set small, as a label; a sentence there turns into a smudge.
• Alternate the image position if you use this section more than once on a page. Two identical layouts stacked read as a repeat rather than a rhythm.
• One button, one job. The button is the only call to action in the section, so send it to the one place the copy has earned.